The world of publishing is continuously evolving thanks to technology and the Internet. It is now easier than ever to publish a book. But with the growing number of new books being released every day it is also harder than ever to get your book noticed in the crowd.
If your line of thinking includes- “If I publish it, people will buy it,” think again.
Indie publishing requires a dedication to self-promotion. Gone are the days an author hermits them self away to write, then hands the book to the publisher who does all the leg work for promotion. Even NYT Bestselling authors and those with contracts through the big publishers still have to do a certain amount of self-promotion.
There are many ways to promote: social media, advertising on popular websites and blogs, print advertising in trade magazines, attending reader oriented conventions and events…but one of the best ways to get your book out there and build name recognition as an author is through a virtual book tour.
In this Quick Tips for Authors Guide, you will learn why a virtual book tour can be an author’s most effective marketing tool.
I work with authors everyday- many first time and indie authors.
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